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A-New Serum
A-New Serum
A-New Serum

A-New Serum

$99.00
Tax included.

Repair. Renew. Revitalize.

Discover the power of transformation with A-New Serum, a potent skin-repairing complex designed to revitalize and restore your skin’s natural balance. Formulated with a synergistic blend of Vitamin A (Retinol) and antioxidants, this serum delivers the energy your skin needs to repair tissue, refine texture, and restore a smooth, youthful radiance.

Encapsulated retinol ensures gentle, effective action, making A-New Serum suitable even for sensitive skin. Its carefully engineered formula works at the cellular level to support skin renewal, balance oil flow, and target visible signs of aging including fine lines, uneven tone, and roughness. Retinol also helps prevent and heal adult acne, leaving skin clearer, calmer, and more resilient.

A-New Serum addresses multiple skin concerns simultaneously:

  • Softens dry skin while restoring essential hydration

  • Smooths rough texture and promotes a refined appearance

  • Balances oily skin for a clear, matte finish

  • Minimizes the appearance of large pores

  • Reduces the look of wrinkles and fine lines

A harmonious blend of botanical essential oils—including lavender, rose, jasmine, and patchouli—soothes and comforts the skin while enhancing its natural radiance. Antioxidants and nourishing plant oils protect against environmental stressors, giving your complexion the support it needs to stay healthy and luminous.

✔️ Promotes cellular repair and renewal
✔️ Supports balanced, clear skin
✔️ Smooths texture and softens skin
✔️ Reduces visible signs of aging
✔️ Ideal for daily use on sensitive, dry, or oily skin

Transform your daily skincare ritual into a restorative experience with A-New Serum—your essential ally for clearer, balanced, and youthful-looking skin.

A-New Serum offers a comprehensive solution for various skin concerns, making it a standout product in skincare. It effectively treats acne and clears pores, ensuring a cleaner, smoother complexion. By amping up cellular turnover and increasing collagen production, it promotes skin elasticity and resilience. Additionally, it decreases hyperpigmentation, leading to a more even skin tone, and brightens the skin for a radiant glow. The serum also works to diminish and prevent fine lines and wrinkles, refining skin texture and tone for a youthful and polished appearance.

Recommended for lax skin needing firming, lines and wrinkles, evening skin tone, anti-aging, sun-damaged skin, and congested skin, A-New Serum addresses multiple issues, providing a versatile and powerful addition to any skincare routine.

.Encapsulated Retinol – gentle yet effective, promotes skin renewal and prevents adult acne

Vitamin E & Antioxidants – protect and repair from environmental stress

Botanical Oils & Extracts – lavender, rose, jasmine, patchouli for hydration and soothing benefits

Sodium Hyaluronate – replenishes moisture for soft, plump skin

Aqua (Water), Methyl Gluceth-20, Pentylene Glycol, PPG-3 Benzylether Myristate,Cetearyl Alcohol, Crambe Abyssinica Seed Oil, Ceteareth-20, Sorbitan Stearate, Sucrose Cocoate, Retinol, Sodium Hyaluronate, Chondrus Crispus Extract,Tocopherol, Oleic Acid , Caprylic/Capric Triglyceride, Linoleic Acid, PEG-20 Stearate, Polysorbate 80, Steareth-2, Steareth-21, Caprylyl Glycol, PPG-15 Stearyl Ether, BHT,Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Phenoxyethanol, Ethylhexylglycerin, Tromethamine, Disodium EDTA, Lavandula Angustifolia Oil, Dalbergia Sissoo Oil, Pelargonium Roseum Leaf Oil, Pogostemon Cablin Oil, Jasminum Sambac Flower Extract, Rosa Damascena Flower Oil.

Let Us Help You Achieve Glowing Skin with Our Personalised Approach. We're here to take the guesswork out and help you every step along the way to achieving a glowing complexion and radiant skin.

Click here to take our quick and easy Skin Quiz for a personalised product recommendation.

CAUTION * STRONG* - Not recommended for use by women who are, or are trying to become pregnant. Always be sun-safe when using retinol products

Use ONLY at night after cleansing and toning. During sleep, our skin’s metabolic rate speeds up and many of our body’s cells show increased production and reduced breakdown of proteins. Since these proteins are the building blocks of cellular growth, and work hard to repair damage from factors like UV and pollution, it makes sense to introduce ingredients into your nighttime regime that encourage this repair.

HOW TO USE: WE recommend that after cleansing and toning, gently smooth 1-2 pumps of A-new serum at night only. Wait until the serum is dry (1 to 2 minutes) before applying Eye Cream, Moisturiser and/or Radiance Elixir.
For targeted instructions, see below:

FOR NEW RETINOID USERS: Use two days on, two days off. Work your way up to every other day, then to daily, evening use. Follow with Radiance Elixir or your favourite moisturiser. Use an exfoliant, like Papaya Enzyme Peel or Keep Clear Tonic, on alternate nights to sweep away dead skin cells.

FOR ADVANCED RETINOID USERS: Use daily, in the evenings. Follow with Radiance Elixir or your favourite moisturiser. Use an exfoliant, like Papaya Enzyme Peel or Keep Clear tonic, on alternate nights to sweep away dead skin cells.

FOR SENSITIVE SKIN: Apply a few drops of Radiance Elixir to your skin before applying A New Serum.

Frequently Asked Questions