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botanical repair™ strengthening shampoo

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Strengthen and repair damaged hair with luxurious, gentle cleansing shampoo. Silicone and sulfate-cleanser free formula removes excess sebum, product build-up and pollution. Plant-derived technologies improve the condition of damaged hair1 by building bonds in the cortex and nourishing the cuticle and f-layer to detangle, prevent breakage, and protect from future damage.

95% of women say their hair looked instantly healthier.2

Suitable for

All hair types: fine, medium, thick

All textures: straight (1A – 1C), wavy (2A – 2C), curly (3A – 3C) and coily (4A – 4C)

Safe for colour treated and chemically processed hair.

Award winner

Marie Claire Prix D’Excellence Award Winner for 2021.

botanical repair™ bond-building 3-layer repair powered by plant technology

Create new bonds, strengthening hair’s cortex with a powerfully small plant molecule. Prevent and protect from damage with nourishing macro green blend and plant-derived complex.

• Bond-building plant molecule – Build new hydrogen bonds deep in hair’s cortex to strengthen and reinforce hair’s integrity at the core.

• Nourishing macro green blend – Certified organic avocado, green tea and sacha inchi oils smooth the cuticle to detangle and help prevent breakage.

• Plant-derived complex – Corn and coconut derived complex creates an invisible botanical outer f-layer to protect hair from future damage.


Featuring Aveda's own pure-fume™ aroma with certified organic ylang-ylang, rose, marjoram and other pure flower and plant essences. 94% naturally derived.3 100% vegan. Cruelty free.

1When used with the botanical repair™ strengthening conditioner.

2Consumer testing on 127 women after using the shampoo and conditioner once.

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